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Step by Step Guide for Mobile App Marketing

We all know how important mobile apps have become for any business. Even before the pandemic, we saw that a major chunk of consumers was using their mobiles to access the internet and interact with brands. This gave rise to the mobile app technology. Ever since the pandemic hit the globe and physical distancing and isolation came into practice, mobile apps saw a sudden and rapid rise. People were using mobile apps for everything, whether they wanted to buy groceries, play games, meditate, keep fit, or anything else in between.

Mobile App Statistics

Currently, there are more than 8 million mobile apps in the world. Most of them can be accessed through the Google Play Store or the Apple App Store. We see crazy statistics like

  • 21% of Millenials open an app more than 50 times every day.
  • More than 90% of the consumer’s time is spent on some app.
  • More than 50% of all digital media usage happens through an app.

With these staggering numbers in front of us, we know that the only way we can ensure that our app remains at the front and centre of our customers’ minds and that we increase our app’s reach is through mobile app marketing. Otherwise, we will be among the many businesses that create an app and then wait for someone to come and download it. But it rarely happens.

Mobile App Marketing: When, Where, How?

The question that comes to mind is what is mobile app marketing, when should we start it, and how to market your mobile app.

  • Should we start marketing after we are done with the mobile app development phase?
  • What are the different methods that we can use to market our apps?
  • Where should we market our apps?

These are only some of the questions that make it hard for a business owner to sleep at night.

You have to understand that mobile app marketing is not something that you can start after you create an Android app or an iOS app. This is something that you start as soon as you decide that you want an app for your business. You have to make sure that you get the word out to your customers so that they can anticipate the launch of your app and become your loyal customers.

Mobile app marketing involves a lot of things like identifying your target customers, reaching them through their chosen social media platform, and communicating effectively.

Here we are giving you the step by step guide for mobile app marketing.

Read on.

1. Determine A Release Date

Release Date
Determine A Release Date

The first thing that you have to do is to find out when you will be launching your app in the market. Whether you want to create an iOS app or an Android app, you have to know the rules and regulations of the app stores so that you can work accordingly. Planning for the release in advance will help you prepare yourself for the launch as well as any problems that might come in the way.

2. Understand Your Customers

Understand Your Customers

Most companies don’t do market research before creating or releasing their apps. That results in an app that is gathering dust in the app stores without any movement. Before you go ahead and create your app, you have to find out who your customers are, what pain points are your app addressing, and more. If your app is providing the same features as a host of other apps in the market then you won’t be able to solidify your presence. Make sure that you know what your customers want from your app and then build it.

3. Create a Landing Page

Create a Landing Page

Think of ways that you can use to tell your customers about your app. Maybe you can mention it on your website, but will it be enough?

You need to get your customers excited about your app. You need to get them talking to each other and you about your app. One of the best ways to do it is to create a landing page that specifically addresses your app’s features and its launch. You can also launch a teaser video for your app. Once you have the video, you can even use it on social media platforms as an ad. Once you have your landing pages, offer your customers a reward in exchange for their email addresses and let them know the updates about your mobile app.

4. Outreach Initiatives

Outreach Initiatives

One of the best ways to promote your app is by collaborating with influencers, other publications, and bloggers. You can contact the influencers and bloggers who are in the same niche as your brand and ask them to send backlinks to you. They can also provide honest feedback about your app. This will greatly enhance your app’s visibility.

5. Promote On Social Media Channels

Promote On Social Media Channels

This one is a no brainer, but it has to be stressed that you must use every channel that you can. These include, but aren’t limited to, Facebook, Instagram, Twitter, YouTube, TikTok, LinkedIn, Pinterest, and more. Wherever your target audience exists, you have to ensure that you are sending communications about your app.

6. Create A Content Marketing Strategy

Content Marketing Strategy

One of the surest and best ways to reach your customers is through your blog. Make sure that you create a content marketing strategy for your app and start on it even before you start building your app. When it is time to launch, you should have a blog that already has relatable and relevant content for your users. You can share the various features of your app, you can talk about the rewards that you will be offering, you can share videos and screenshots, and more.

Final Thoughts

These are some of the ways that you can market your app and ensure that your target audience not only knows about it but is also excited about it. This way, your app’s visibility will increase and when you finally launch it, there will be people who will search for it and download it.

App Development Blog Design Gaming Technology

Most Popular Mobile Games in 2020

Mobile video games have really surged in the current situation. You’re stuck at home. You’re not working. You have absolutely nothing to do. So, you turn to the one thing you know will entertain you for hours.

Video Games!

People used to think that mobile games are meant only for teenagers but the current situation has proved them wrong. There are all sorts of people playing mobile games. The games range from Candy Crush to Game of Thrones, and everything in between. Games give you the chance to relieve your stress and have fun. Also, thanks to multiplayer games, you can interact with complete strangers and make friends. It’s easy. You are both interested in the same thing. Various games have whole communities dedicated to them and people interact with each other, help each other and guide each other. A mobile game is not just a game, it is an entire world.

The only problem is that there are literally thousands of games on Google Play Store and Apple’s App Store.

How do you know which game to play?

You can’t just download every game and then delete it later.

So, we thought we would list down all the popular games that people are playing in 2020 so you can play too.


Who here hasn’t heard of PUBG? Nobody!

PUBG is one of the most liked and most played games in the entire universe. One of the reasons is that it introduced a new and unique concept. The concept of ‘Battle Royale’. The players will land on an unknown island. They will have to make sense of the place and they will have to fight with each other. The area of the battle arena will keep on getting smaller and smaller so that the players can come closer to each other. That makes this game even more addictive.

If you are wondering whether you will have the same experience on a mobile that you had on a PC then you can rest assured. All the maps are the same and even carry the same names. The company that created PUBG mobile took care of that.

So why not play PUBG on a PC? Why go for PUBG mobile?

There are a lot of options for you when you play on mobile. You have a lot of modes that you can play in like the sniper mode, war mode, mini zone mode, and more. You can play with an FPP (First Person Perspective) or TPP (Third Person Perspective) server. Also, you are just going to love the gun recoil. It’s almost as if it’s real.

The game is available for iOS and Android. If you are interested in iOS or Android application development and think you can have a game of your own in the future, remember that the creators of this game used Python. Start brushing up on your Python skills NOW!

2. Call of Duty: Mobile

Call of Duty: Mobile is the ultimate experience for any gamer. It has the visuals, the hugely popular maps, and the smooth gameplay that every gamer desires. There are two modes that you can play in:

  • Battle Royale where you have to survive an onslaught of enemies.
  • Multiplayer, where you have the traditional teams of 5 and both teams, fight.

Thanks to these features and more Call of Duty: Mobile making waves in the Play Store and App Store. It has been downloaded more than 250 million times and doesn’t seem like it will stop.

Even in 2019, it was one of the most popular and most addictive games in the world. Now, more updates will surely satisfy you and keep you busy for hours. The developers have included the zombie mode and the sniper vs. sniper battle. Also, they have added new maps for you to explore.

All in all, this game is one of the best pieces to showcase Android and iOS application development skills. It is available for both Android and iOS smartphones.

3. Game of Thrones: Beyond the Wall

We all know that the Game of Thrones series was widely popular on TV. The novels did well too. The TV series broke a lot of records and was watched around the world. It immediately started a fan following and lots of forums and websites sprang up related to it. Even though the ending was a big let-down, people still love the show.

Become a Lord in Westeros and create your sigil, train your army and fight for the right to the throne. You also get a dragon egg. Raise your dragon and smite your enemies where it hurts the most. Form alliances and further your cause.

4. Subway Surfer

Did we just save the best for last?

Yes, we did!

This is the decade’s most downloaded game with more than 1.5 billion downloads and counting. The gameplay is fairly simple yet quite addictive. You have to run as fast as you can and dodge the oncoming trains to survive. Why are you running? To escape the Inspector.

The game has some cool visuals and vivid graphics that you will fall in love with.


If you want, you too can create your own game by working with a company that offers game and app development services to individuals and businesses. In the meantime, play these games and tell us what you think. Which one is the most addictive game you’ve played?

App Development Blog Design Technology

6 New Technologies for Mobile App Development

Ever since the emergence of mobile apps, they have taken the digital world by storm. In the earlier days, we just thought that there would be more games to play and more entertainment apps, but they have taken over every industry. We now have apps for anything that we can think of. So much so that if you want to have a successful business nowadays, you need to have an app. It has become one of the best ways to communicate with your customers and build a relationship with them. Every month, people download millions of apps. In a survey, more than 80% of consumers reported that
they would likely buy from a brand that had an app.

In these kinds of situations, having an app is not a luxury anymore, it is a necessity. Businesses face fierce competition and they have to do everything that they can to stay ahead and stay afloat. This has given rise to the professions of app development. There are amazing and creative custom app developers out there that can give you the app that you want. They are skilled and keep themselves up to date with the latest technologies and trends.

So, what are the latest technologies related to mobile app development?

Here we are going to list down some of them.

Most Popular Types of Mobile Apps

The big question which arises when mobile app developers have to develop mobile apps is the type of app that needs to be developed. This requirement varies not only based on the requirements of the client, but also upon market saturation, developers’ comfort level with the technology, etc. Some of the basic types of apps are listed here:

Latest Mobile App Development Tools & Technologies

Due to the intense competition, custom Android developers and iOS developers need to keep themselves abreast of the latest technologies that are entering the market. This way they can develop high-quality apps that provide a unique and fun user experience to the consumers. This way, businesses can capture their target audience and increase their sales. Some of the latest technologies are:

1. Node.JS


One of the latest and most cutting edge technology to hit the market is Node.JS. It is a front end development tool for custom iOS developers as well as Android developers. The moment it was launched, it became a huge tool as it saved a lot of time and effort on the developers part and made their lives a whole lot easier. Now, we see that it has become a huge library of tools and frameworks. Due to its power and ability to deliver, it has quickly become essential for a developer.

2. Swift


Swift is an open-source programming language. You can easily create apps for iOS, OS X, watchOS, and tvOS using this language. It uses C and Objective-C. Swift provides developers some of the top features that make development easier, smoother, and much more fun. As a scripting language, it is one of the first programming languages that are highly expressive and enjoyable. It is also one of the most industrial quality languages.

3. Objective C

Objective C

Objective C is an object-oriented language. It is a general-purpose language and you will see a lot of apps being developed for iOS and OS X using Objective C. As far as Apple devices are concerned, we see people gravitating more towards Objective C than any other language. Even though it is a traditional programming language, it still provides a lot of features to developers of iOS and OS X based apps.

4. PhoneGap

PhoneGap-to-create-hybrid apps

If you want to use JavaScript, HTML5, or CSS3 to create mobile and web apps then PhoneGap is the one for you. It is a highly in-demand mobile app development framework. Most developers use PhoneGap as it doesn’t rely on platform-specific APIs. You can use PhoneGap to create hybrid apps.
Hybrid apps mean that they are neither native apps nor web apps. PhoneGap offers a cost-effective solution for app development over multiple platforms.

5. Appcelerator Titanium

Appcelerator Titanium

A lot of developers are opting for cross-platform development these days, and we don’t blame them. If you are looking for a tool that will help you with cross-platform development, then Appcelerator Titanium is the one you are looking for. It is an open-source development kit that uses JavaScript, mobile backend as a service (MBaaS), mobile analytics, and more to create high-quality cross-platform mobile apps.

6. DOM Frameworks

DOM Frameworks

DOM stands for Document Object Model. It is a framework for cross-platform and language-independent mobile app development. If you want to create simple apps that are not too heavy then DOM frameworks is the way to go. People use DOM frameworks for various elements like network communication and animation, among others. The DOM frameworks include various common frameworks like CSS frameworks, JS frameworks, and more. You can use these frameworks to create almost anything that you want. They are pre-prepared so it saves you a lot of time and energy.


Mobile app development has come a long way since its inception. And there is still more to come. The only way a mobile app developer can survive in the market is to keep abreast of the latest technologies and learn how to use them. Keep your eyes on the above mentioned technologies and create stunning and highly functional apps for your customers.

App Development Blog Design Inspirations Technology

5 Top Flutter Widgets For Developers

If you have ever delved into Flutter, you might have thought that it has a very steep learning curve. It might be true. A lot of people say the same thing. But the learning curve is steep because we probably take on too much at the same time. We try to learn everything at once and fail at it. The key is to learn one thing at a time so that we can manage the curve according to our learning styles and according to our intellect. Once you do that, you will realize that learning Flutter is not that big a deal and you were just making a mountain out of a molehill.

What are Flutter Widgets?

Here we are going to discuss Flutter Widgets, what they are, and what they do. If you want to do custom app development, you will need to work with widgets. In fact, if you want to do any kind of app development you will have to use widgets.

Widgets are elements that you use in your user interface. Anything could be a widget. It could be the text, a button, checkboxes, images, and so much more. Suffice it to say that everything that you use in your user interface is a widget whether you are going for custom Android development or iOS.

If you know what custom iOS development is or what Android development is, then you will fully understand the concept of views (in Android) and UIViews (in iOS). Just think of your widgets as blueprints. They tell Flutter where you want to place certain elements and how to render them for the outcome.

Here, we have a list of the top 5 Flutter widgets for developers, young and experienced alike.

1. Safe Area Widget

Safe Area Widget

Do you know the concept of notches? If you are building apps for the modern-day devices, you must. You might not like them, but you are stuck with them. The main purpose of notches is to shift the elements from the front face of our phones. But the problem is that rounded corners and notches screw up the layout of the app. When you use Flutter to build your custom apps, you have the choice of using the Safe Area Widget to work around this problem.

This widget does nothing more than to wrap your main layout so that there is no overlapping of content or clipping. It’s easy to use and you can ensure that your users see all the content that you want them to see.

2. Expanded Widget

Expanded Widget

In Flutter, you have to work on a screen layout that is comprised of rows and columns. Whatever you do, you have to do it between these rows and columns. Having a grid like this is beneficial as you can arrange all your widgets on the screen in an organized and systematic manner. The problem that arises here is that the rows and columns can decide to distribute your elements according to the available space. What does this mean? It means that all your elements might come on the screen on the left side or they can have an equal amount of space between them. When this happens, there might be some extra space left between the elements.

What are you going to do with the extra space? How will you fill it?

You will just use the Expanded Widget to take care of it. Just put the element inside this widget to make it expandable. Whatever extra space is left, the expanded widget will take it up.

3. Wrap Widget

Wrap Widget

Earlier we discussed that we place elements on the screen on a grid of rows and columns. These two are widgets themselves and they make designing the layout smooth and effortless. You can place your widgets on these rows and elements any way that you like. But what happens when you have a widget that is too wide to fit into the rows? When this happens, you see a black and yellow block on your screen and the accompanying error ‘Right overflowed by 471 pixels’ or something like that. So, how are you going to take care of this problem?

With the Wrap Widget, of course.

The Wrap Widget is the same as the rows and columns grid that you’ve been working on. The only difference, or should we say advantage, is that it has the power to adjust the elements that you want to put on the screen. It knows how much space is available on the screen and adjusts the elements accordingly. You can arrange the elements horizontally or vertically. You can even change the direction property.

4. Rich Text Widget

Rich Text Widget

If you want to display a paragraph in Flutter with different styles then the Rich Text Widget is the one that you want to use. What you do is implement multiple TextSpan widgets inside the Rich Text Widget and set a different style for each of them. This way, you will create a tree of TextSpan objects, each of them inside the main Rich Text Widget. You can show multiple styles on the same line or in the same paragraph.

5. ClipRect and ClipRRect

ClipRect and ClipRRect

These two are almost the same that’s why we thought of discussing them together. You can use them to clip an element with a rectangular shape. The only difference is that while ClipRect uses a rectangular shape with edges, the ClipRRect widget uses a rectangular shape with rounded corners. Other than that, they both have the same purpose.


So, these are some of the most used and popular widgets in Flutter. They are also the basic building blocks in any app development project. So, make sure you explore them fully and find out all your options. Happy Coding!

App Development Blog Design Inspirations Technology

7 Best Apps Created In Flutter Framework

Cross platform app development is all the rage nowadays. More and more developers are leaning towards it. And we can’t say that we blame them. There are a lot of perks of developing cross platform apps using Flutter or some other framework. Almost every app development agency has a team of cross platform developers ready to dish out what the clients had ordered. One such platform that has been making a lot of waves in the market is Flutter by Google. Flutter, if you don’t already know, is an open source platform that you can use to build Android as well as iOS native interfaces. Google launched it in 2017 and according to the experts, it is highly sought after. Not only does it help developers to build apps that look and feel native, it also provides fast development with hot reloading.

What does it mean?

It means that developers can build the code and preview it easily in the emulator, simulator without the need of continuously recompiling it. This saves the developers a lot of time and makes it easy for them to try different things with the code. It also helps them fix bugs as well as build UIs and add various features to the app.

Another reason why the best iOS experts as well as android developers like flutter is that it provides you with built-in widgets. You can build standalone, independent blocks of UI and then bring them all together for a complete look.

Why did we mention iOS developers?

Because Flutter offers iOS developers widgets like Material Design and Cupertino as well as APIs for animation, effects, and so much more.

Here, we have brought together the 7 best apps that were created using Flutter.

1. Google Ads


If you want to view your campaign statistics on an Android phone, you can download the Google Ads app. It shows you the complete details about your campaign including real-time alerts and notifications. You can contact a Google professional for any sort of help. You can add, remove, or change any keywords that you want. All in all, a great app that shows the versatility of the Flutter platform according to best Android professionals and more.

2. Alibaba

Alibaba App

Everyone who is related to the IT industry and a lot more who aren’t have heard of this app. It is a wholesale market that caters to clients around the world. You might have known about it but what you didn’t know was that Alibaba was made using Flutter. You can use this app to buy or sell products from around the globe. It doesn’t matter that your consumer or supplier is sitting half way around the world.

3. Reflectly

Reflectly Online App

Did you think that professional apps were the only type of apps built in Flutter? Boy, were you wrong. Here is Reflectly; a mindfulness app and a journal that incorporates AI technology. You can
create your own stories in your journals using this app and answer questions on a daily basis to find out insights about your day and to reflect on it. It provides you with statistics as well as guides to help you through the day.

4. Birch Finance

Birch Finance

Birch Finance is a finance app that allows you to manage and optimize your existing cards to earn rewards. Find out which one of your cards is the best one and track all your expenses for all your accounts. It also guides you to earn and redeem awards.

5. Hamilton Musical

Hamilton Music App

Hamilton is the hit Broadway musical and it uses Flutter to power its official app. You can get tour locations, daily trivia games, access to merchandise stores and more. You can purchase the items direct from the app. You can even get exclusive footage and news as well as lotteries for locations like New York, Chicago, and London.

6. Coach Yourself

Coach Yourself Application

Are you a health and fitness geek? If you are and you speak German language, then this is one of the best apps out there for you. Get rid of your bad habits and pick up some good ones easily. Track your personal growth and meditate with the help of this app.

7. Hookle

Hookle Mobile Application

As business owners or as digital marketing managers, we are always on the lookout for an app that can make our work easy for us. An app that can help automate our social media tasks and manage our multiple social media channels. Enter Hookle. Hookle is an app that you can use to manage all your social media accounts from a single place. You can compose and publish all your posts as well as track your progress across multiple channels. You can also customize your posts according to the channel that you want, and so much more.


If you haven’t given much thought to using Flutter as your app development platform then it is high time that you did that. You can either use it yourself or ask a digital media agency to do it for you. Create an app that can help you stand out from the crowd and make your presence felt on the digital sphere.

Also Read: 5 Hottest Gaming Apps To Entertain At Home During Coronavirus Pandemic

App Development Blog Design Inspirations Technology

5 Hottest Gaming Apps To Entertain At Home During Coronavirus Pandemic

Everything was normal. We were going about our business. We had everything under control. And then WHAM… the coronavirus pandemic hit and turned our entire world upside down. The things that we wanted to do were banned and we were stuck inside our homes not knowing what to do. The pandemic rages outside and you are stuck on the inside. If you are lucky—you are doing your job from the inside—and keeping yourself busy. But if you are not part of that community, chances are that you are sitting at home, watching television, getting too much information about the pandemic and worrying your socks off. We are all getting stressed and anxious thanks to the information overload and we all need something to do so that we can focus on other things. So, what do we do? How do we battle the feelings of hopelessness and depression? The answer is gaming apps. Yes! This is a good time for you to get into gaming and all that it offers. Here, we have listed down 5 of the best and hottest games in the industry for you. Read on, and play on.

1. Pokémon Sword and Pokémon Shield

Pokémon Sword and Shield

According to top android professionals, Pokémon Sword and Pokémon Shield are the best version of the game to come out in years. There are a lot of monsters to battle and a whole new world to explore. Catch the most amazing Pokémons and battle against monsters. The game itself is very smooth and streamlined and you can spend hours upon hours playing, without even knowing it. The game’s storyline is absolutely mesmerizing and it will pull you into it once you start playing.

2. Sunset Overdrive

Sunset Overdrive

Human beings are social creatures and there isn’t a lot that can keep them inside the house for a long period of time. When something like that happens, they start feeling grim and lonely. One of the games that is equipped to deal with these issues is Sunset Drive. There is a continuous sense of humor that you will enjoy immensely. Sometimes it will get a bit over the top, but never too much. Jump, run, and grind through the city and enjoy the beautiful graphics and the game. Top iOS experts have made sure that you can play on an iPhone too. The game is all about stopping a virus from taking over the city. It turns everyone into a zombie. Remind you of something? Yup! That is why it is so satisfying. You get to do things that you cannot do in the real world.

3. Stardew Valley

Stardew Valley

If you have always lived in a mega city, then nature is something that you are not used to seeing on a daily basis. We do get out every now and then but you cannot enjoy fresh air or wide open spaces in a city. And now, you are cooped up in your house or apartment, looking out at the world and there’s not much that you can do about it. Enter Stardew Valley. Enjoy the warm Sun, take a break from your stressful life, and immerse yourself in this amazing game. Plant trees or water your crop. You can even go fishing. It is a very therapeutic game that will have you forgetting about the pandemic outside and focusing on the nature inside. For everyone who is seeing a lot of tweets, posts, and videos about the pandemic, this is just the one to forget your troubles and get some R&R.



Now who hasn’t heard of this widely popular game? PUBG is all the rage at this time and it doesn’t seem to be going down soon. One of the coolest features in this game is the social interaction. You get to get together with your friends and play games. Reminds you of the good old times when you could get together and go for movies or play at each other’s houses. It has really come a long way since it was introduced and now you can even get things like gliders if you want. Yup! You heard us right. Gliders!

For those of you who want the gameplay, the realistic sounds and graphics as well as the social interaction, this is perfect.

5. Ravenhill: Hidden Mystery

Ravenhill hidden mystery

If you have ever been a fan of Sherlock Holmes, Famous Five, Secret Seven, the Hardy Boys, or Nancy Drew, then this is the one for you. It will appease your mystery loving spirit and give you good graphics and a soundtrack to match. The gameplay is pretty simple. You have to find hidden objects that are scattered around the various pictures that you see. If you have ever seen I-Spy books, then it will remind you of those. If you think that it has become too easy, go for Seeker’s Notes. The same app design company has developed this. You can call it the tougher version of Ravenhill.

Summing It Up

So, there you have it. The best 5 games that you should be playing to stop yourself from worrying too much and having a good day instead. Once you start playing, you will forget about anxiety, depression, and stress. Liven up your life and enjoy the time that you have.

Read More: Apple iPhone 11 Pro Max: Everything You Should Know About Its Features

App Development Blog Design Technology

How Swift Play a Big Role in IOS App Development?

In today’s development environment the first programming language that comes into the mind is Swift is relatively newer than others but holds full maturity in IOS app development. A large number of companies when decide to come over the mobile platform choose IOS due to its popularity and benefits it offers. When it comes to choosing the programming language of IOS app development, companies and even programmers face certain challenges. Choosing the right language that perfectly fits with the IOS environment plays a prominent role in deciding the fate of the project’s success.

Swift was released on 2nd June 2014 by Apple and was made open-source due to its instant acceptance and high admiration. Developing an IOS app is not an easy task and requires proper research about the platform, tools, and language. If you are looking for iOS app development tutorial swift then you are at the right place. Let’s have a look at how Swift is playing a big role in the IOS app development.

Easier To Maintain

Easier Maintain
Easier To Maintain

Objective-C was unable to cope up with the ever-changing demands in the IOS platform. Objective-C can’t evolve without the evolution in C language, that’s the reason which is holding it back from evolving. C language requires programmers to maintain two files for the creation of the executable app, same is the case with Objective-C.

On the other hand, its custom mobile app development dropped the trend of the two-file requirement to build an IOS app. Within the code, the LLVM compiler and XCode can perform incremental build automatically by identifying dependencies. iOS app development on Windows can combine the header directly and implementation files into a single .swift file instead of separating the header file from the implementation file.


Safer Than Other Languages

Safer Than Other Languages
Safer Than Other Languages

For IOS apps safety must be the priority, especially crucial for app-based startups. Swift tutorial would be an added benefit if the app is easier to maintain, thus Swift offers high maintenance while Objective-C lacks it.

The entire code block becomes un-functional if you call a method with a null pointer variable returning nothing. Android application building services seem quite beneficial due to its app crash prevention. However, it is considered as bad coding practice as it opens the doors for hundreds of bugs. While in Swift, a compile-time error is generated when a null pointer variable is found. It eliminates the possibility of bad code ensuring that programmers write code compulsorily helping them to fix issues right away with easier bug identification and fixing process.


Unified In Memory Management

Unified Memory Management
Unified In Memory Management

The Automatic Reference Counting (ARC) inside Objective-C, supports Cocoa Touch APIs and object-oriented code eliminating the use of procedural C code & APIs.

Swift provides complete support whether the code is object-oriented or procedural, making the coding process easier for the developers. In Objective-C, when working with procedural code, low-level APIs and Core Graphics APIs, it’s the responsibility of programmers to handle memory management. However, Swift handles all memory management tasks at compile time with the use of ARC. It saves time as well as the brainpower of developers required in the creation of the IOS app’s logic.


Supports Dynamic Libraries

Supports Dynamic Libraries
Supports Dynamic Libraries

Dynamic libraries are the executable blocks of codes that can be linked with an IOS app. In other words, Dynamic libraries are considered as external files of the IOS app, however, these are included inside the app bundle which is downloaded from Apple App Store. Before the launch of Swift programming language, IOS didn’t have support for dynamic libraries, though they were available in Mac. With Swift, it is not possible to add dynamic libraries with the IOS app. Swift apps can now be linked with the latest version of Swift language reducing the size of the app. Swift apps aren’t heavy at all as external codes are only lined when they are used by iPad application development companies.



Swift language has a lot to offer and hence requires exploration before using it to the maximum potential. This language is fun and exciting to learn swift and offers some great functionality that isn’t available in most of the languages that brings the best out of it. In Swift, less time is spent on bookkeeping so more time is available for creating app logic. It has a high ability to handle tasks then previously weren’t monitored by any language has made it a preferred iOS app development language.

Also Read: 4 Best Online Courses for iOS Developers

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7 Best Platforms for Low Code App Development in 2020

Rapid app development is the new trending vogue being followed by firms. Low-code or no-code developments have made the design and development of applications easier and faster. It lets app developers concentrate on other critical tasks, and deploying apps at a much faster pace. The existence of low or no-code development platforms is to tackle the problem of demand and supply. For instance, the demand for apps might outgrow across different business sectors or what if there is a shortage of software developers. This is where these platforms come into action with their role to serve businesses in a faster, effective and efficient manner. However, some low-code platforms exist in the market are stated below:



Low App development Tool - DWKit
DWKit: Low App development Tool

Digital workflow Kit is a simple development platform to build web applications with the purpose of effectively manage form and business process development time with a drag and drop interface. DWKit claims to mitigate its development time in the first release cycle fourfold in parallel with reducing the cost of project and ownership by 30%. Web application development services providers take complete control over this platform to handle and build knot tied scenarios in context with your present IT infrastructure. With an easy drag and drop, UI allows developers or even inexperienced people to modify the system and user interface in their browsers, making it a very flexible tool to handle.

2. Appian


Low Code App Development Tool - Appian
Appian: Low Code App Development Tool

Appian low-code offers users to develop applications across of variety of smartphone hardware without the need to ever redesign it separately. What makes Appian popular in the iOS app Development Company is due to its intelligent automation system that combines artificial intelligence, business process management, and enterprise merger into a single application to create a unique and powerful brand respectively. The features comprising Appian is its drag and drop interface, no-code integration to AI and machine learning platforms. Appian eliminates the barrier of distinguishing data from different sources meaning no data migration, storage and transaction costs incurred.

3. KissFlow


Low Code App Development Tool - KissFlow
KissFlow: Low Code App Development Tool

Streamlining has never been easier with the BPM and workflow software that streamlines business processes and boosts productivity. The affordable price tag of $9 per month makes it a suitable and affordable low code platform but provides standard features only. The software allows creating custom apps and automating business processes. It eliminates the need for coding due to its drag and drop style interface. It’s well known for being scalable by providing a cloud-based solution that can be used by many businesses of any size, catering to a large number of users accordingly.

4. OutSystems


Low Code App Development - OutSystems
OutSystems: Low Code App Development

OutSystems, a well-known reputable with its number one low code platform offers speedy and faster development, ranging from small departmental to large and complex business solutions. It has the possibility to develop applications once and deploy them across multiple platforms. OutSystems allows for accelerated cloud integration and on-premises database enabling faster, agile and continuous development to digitize all enterprises. The verdict being, systems make it easier to deliver error-free applications on the cloud or either on-premises, providing graphical representation performance analysis and the latest security across all applications.

5. Salesforce Lightning


Lightning: Low Code App Development - Salesforce Lightning
Salesforce Lightning: Low Code App Development

Salesforce lightning platform to deliver out of the box tools to provide better and responsive development, taking into account the speedy development process as well. It provides easy ways to implement and customize business logic with integrated tools such as app builder, community builder and many more. Solving complex business logic can be solved with ease by using integrated tools such as Apex, Java allowing android app Development Company for creating and compiling their applications over the cloud. The lightning component framework utilizes Apex on the server-side and javascript on the client-side, providing developers to customize their interface according to their business requirements suitable as a low code platform for business developers.

6. AppMaker (Google)


Low Code App Development Tool - Google App Maker
Google App Maker: Low Code App Development Tool

AppMaker, developed by the well-known and dominant tech company, Google, has provided users to develop apps through a straightforward drag and drop experience without needing any coding knowledge. With an intuitive layout, the design provides easy for users to set up responsive templates and deploy applications across all devices. App maker offers access to 40 Google services, for instance, Google calendar, Gmail and others as well. Google’s AppMaker focuses on its services and doesn’t allow integration of third-party plugins like Outsystems.

7. Zoho Creator


Low Code App Development Tool - Zoho Creator
Zoho Creator: Low Code App Development Tool

Zoho creator follows a minimalistic approach to building applications requiring no manual coding. It offers features such as third party integration, multi-language support and payment gateway options too. Its features are highlighted by allowing accessing to mobile apps in offline mode, allows the building of apps across multiple platforms of devices such as Android and IOS. Zoho Creator provides greater ways to develop enterprise applications through its low code development platform. Moreover, some data-driven features such as allowing privileged access to features ensure security, integrity, and authenticity of disparate data.

Wrap Up:

In the end, it could be stated now that the above low code app development platforms are best for business owners and marketers who want to outperform their competitors. Ensure to look for an experience low code app developer for maximum performance.